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Market Research Analysts and Marketing Specialists*
Estimated Employment and Projected Growth
Geographic Area
(Estimated Year-Projected Year)
Estimated
Employment
Projected
Employment
Numeric
Change
Percent
Change
Additional Openings
Due to Net
Replacements
California
(2018-2028)
107,600133,70026,10024.3949,500
Anaheim-Santa Ana-Irvine Area
(2018-2028)
11,61014,1902,58022.2101,500
Butte County
(2018-2028)
2202705022.71,900
East Bay Area
(2018-2028)
6,4208,1801,76027.457,400
Eastern Sierra - Mother Lode Region
(2018-2028)
1501904026.71,300
Fresno County
(2018-2028)
9801,19021021.48,500
Imperial County
(2018-2028)
60701016.7500
Inland Empire Area
(2018-2028)
4,1705,1801,01024.236,800
Kern County
(2018-2028)
48060012025.04,200
Kings County
(2018-2028)
30401033.3300
Los Angeles County
(2018-2028)
25,48031,3905,91023.2223,700
Madera County
(2018-2028)
40602050.0400
Merced County
(2018-2028)
1201503025.01,100
Monterey County
(2018-2028)
3404107020.63,000
Napa County
(2018-2028)
35045010028.63,200
North Coast Region
(2018-2028)
1802103016.71,500
North Valley Region - Northern Mountains Region
(2018-2028)
19023040.21,700
Orange County
(2018-2028)
11,61014,1902,58022.2101,500
Sacramento Metro Area
(2018-2028)
3,5204,27075021.330,600
San Benito and Santa Clara Counties
(2018-2028)
14,32017,6903,37023.5125,900
San Diego County
(2018-2028)
8,15010,3102,16026.572,600
San Francisco Bay Area
(2018-2028)
16,60021,2904,69028.3149,100
San Joaquin County
(2018-2028)
42055013031.03,800
San Luis Obispo County
(2018-2028)
36047011030.63,200
San Rafael Area
(2018-2028)
8801,06018020.57,600
Santa Barbara County
(2018-2028)
7901,00021026.67,000
Santa Cruz County
(2018-2028)
38048010026.33,400
Santa Maria-Santa Barbara Area
(2018-2028)
7901,00021026.67,000
Shasta County
(2018-2028)
1401804028.61,300
Solano County
(2018-2028)
2803709032.12,500
Sonoma County
(2018-2028)
9801,16018018.48,400
Stanislaus County
(2018-2028)
3003808026.72,700
Sutter and Yuba Counties
(2018-2028)
50601020.0400
Tulare County
(2018-2028)
1802305027.81,600
Ventura County
(2018-2028)
1,6902,06037021.914,700
 
Source: Employment Development Department
Labor Market Information Division
https://www.labormarketinfo.edd.ca.gov/