Sample 1 - State of California

Occupation Profile

Printer Version
Market Research Analysts and Marketing Specialists*
(SOC Code : 13-1161)
in California

Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, sales, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.

Employers are usually looking for candidates with a Master's degree .

View a Career Video for this occupation from America's Career InfoNet (requires Windows Media Player)

Occupational Wages[Top]
AreaYearPeriodHourly MeanHourly by Percentile
California 20141st Qtr$37.50$23.46$33.29$47.54

View Wages for All Areas  About Wages

Occupational Projections of Employment (also called "Outlook" or "Demand")[Top]
 AreaEstimated Year-Projected YearEmploymentEmployment ChangeAnnual Avg Openings
California 2010 - 202053,70078,30024,60045.83,880

View Projections for All Areas  About Projections

Job Openings from JobCentral National Labor Exchange[Top]
Enter a Zip Code     Find a Zip code in California

Within  miles of Zip Code.

Industries Employing This Occupation (click on Industry Title to View Employers List)[Top]
Industry Title
Number of Employers in State of California
Percent of Total
Employment for Occupation in State of California
Management & Technical Consulting Svc 30,05414.3%
Computer Systems Design and Rel Services10,0468.0%
Management of Companies and Enterprises 9624.4%
Other Professional & Technical Services 24,3044.3%
Software Publishers 2633.4%
Commercial Goods Merchant Wholesalers 6,7832.5%
Offices of Real Estate Agents & Brokers 41,9362.2%
Architectural and Engineering Services 22,8762.1%
Other Financial Investment Activities 18,9851.7%
Scientific Research and Development Svc 6,1701.5%
Newspaper, Book, & Directory Publishers 5,2791.4%
Wired Telecommunications Carriers 7931.3%
Insurance Agencies, Brokerages & Support30,1101.2%
Electric Goods Merchant Wholesalers 8,5741.1%

About Staffing Patterns

Training Programs (click on title for more information)[Top]
Program Title
Applied Economics
Consumer Merchandising/Retailing Management
International Marketing
Marketing Research
Marketing/Marketing Management, General

About Training & Apprenticeships

Data for Tasks not available.

More Tasks for Market Research Analysts

Data for Skills not available.

More Skills for Market Research Analysts

Data for Tasks not available.

More Abilities for Market Research Analysts

Data for Work Values not available.

More Work Values for Market Research Analysts

Data for Interests not available.

More Interests for Market Research Analysts

Alternate Titles
Business Development Specialists; Client Service and Consulting Managers; Communications Specialists; Market Analysts; Market Research Consultants; Market Research Managers; Product Line Managers; and Project Managers
Related Links
LMI for Job Seekers
Local Area Profile
Compare Occupations
View Similar Occupations
O*Net - The Occupation Information Network

View a Career Video for this occupation from America's Career InfoNet (requires Windows Media Player)